Artificial Intelligence in Practice: How 50 Successful Companies Used AI and Machine Learning to Solve Problems
Artificial Intelligence in Practice by Bernard Marr offers a comprehensive look at how modern businesses leverage artificial intelligence and machine learning to solve real-world problems. Moving beyond theoretical research, the book demonstrates that AI has firmly entered the mainstream business environment, becoming a critical driver of success across various sectors. Through a collection of 50 detailed case studies, Marr illustrates how companies of all sizes—from banking and finance to social media and marketing—are utilizing these technologies to boost performance, drive efficiency, and analyze market preferences. The book provides a structured examination of each case, offering an overview of the company, the specific business challenge faced, and the innovative machine learning solution implemented. Readers gain insight into the technical aspects of these applications while focusing on practical outcomes and key learning summaries. By exploring these diverse scenarios, the text highlights how AI facilitates resolution for complex issues and transforms traditional business operations. It serves as a guide for understanding current advancements and the expanding role of technology in commerce. Designed for business professionals and technology enthusiasts alike, this insightful resource explores the transformative power of AI in the 21st century. It not only details current applications but also offers a forward-looking perspective on the future of artificial intelligence in industry. Whether addressing specific operational hurdles or seeking to improve general efficiency, the book provides actionable knowledge on how machine learning methods are reshaping the global business landscape.
About the Authors
Bernard Marr, Matt Ward
